LastDance is an outlet brand belonging to Península Vintage Clothing with physical stores in Seville and Malaga.
For this project, the reference point was taken from the sustainable fashion cycle. Fashion comes and goes, recycles, and reinvents itself after years; it is versatile and adaptable to every body and lifestyle. Everything that was once a trend comes back to life.
For its universe and color range, we drew inspiration from the supermarket and the dollar store, from the array, the aisles in market stores, and the attention-grabbing use of powerful and vibrant colors to engage the consumer.